{"id":5787,"date":"2025-09-03T12:14:00","date_gmt":"2025-09-03T12:14:00","guid":{"rendered":"https:\/\/asmp.swiss\/the-association\/"},"modified":"2025-10-16T13:19:30","modified_gmt":"2025-10-16T13:19:30","slug":"the-association","status":"publish","type":"page","link":"https:\/\/asmp.swiss\/en\/the-association\/","title":{"rendered":"The Association"},"content":{"rendered":"\t\t
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The Association<\/div>\t\t\t\t<\/div>\n\t\t\t\t
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Integrity at the heart
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Switzerland is a global hub for gold, a role that comes with great responsibility: to be a leader not only in quality, but also in integrity. The Association works every day to give concrete form to this commitment. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t

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\"ASMP<\/figure>
Christoph Wild<\/div>

President of the Swiss <\/br>Precious Metals Association (ASMP)<\/p><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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The President's message<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\tAt the heart of Switzerland's global reputation in the precious metals sector is a commitment that goes beyond mere excellence: it is a promise based on<\/span>\n\t\t\t\t\n\t\t\t\t\t\n\t\t\t\tquality\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\treliability\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\tdialogue\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\tresponsibility\t\t\t<\/span>\n\t\t\t\t\t\n\t\t\t\ttransparency \t\t\t<\/span>\n\t\t\t\t\t\t<\/span>\n\t\t\t\t\t <\/span>\n\t\t\t\t\t<\/h3>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
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Continue reading <\/div><\/span>\n\t\t\t\t\t\t\t\n\t\t\t<\/i><\/span>\n\t\t\t<\/i><\/span>\n\t\t<\/span>\n\n\t\t\t\t\t\t<\/summary>\n\t\t\t\t
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\n Quality<\/em>\n<\/strong> is the hallmark<\/strong> of our work<\/strong>. Our members adhere to the highest standards of precision, expertise and professionalism, making Switzerland a globally recognised reference model. This commitment has enabled the precious metals sector to earn the trust of customers, partners and institutions not only in Switzerland but around the world. <\/p>

Reliability and dialogue<\/em> are our cornerstones<\/strong>. In a constantly changing international environment, our stakeholders \u2013 spanning authorities, investors and civil society \u2013 know they can count on the solidity and predictability of the Swiss precious metals sector. At the ASMP, we work and engage in dialogue to ensure continuity, expertise and a long-term strategic vision for the continuous improvement of the entire supply chain. <\/p>

\n Responsibility<\/em>\n<\/strong> is much more than a mere value:<\/strong> it is a shared vision<\/strong>. We contribute to the debate on sustainability, ethical sourcing and human rights. We are committed to developing concrete and shared solutions that protect people, the environment and the integrity of the sector. <\/p>

Finally, transparency<\/em> is at the heart of everything we do<\/strong>. Through open dialogue, strict compliance with regulations and a commitment to traceability, we are developing a clear and accessible industry. This transparency strengthens public confidence and consolidates Switzerland’s international leadership. <\/p>

We are fully aware of the challenges and imperfections that still characterise our industry; however, with consistency and determination, we are committed to promoting concrete improvements every day.<\/p>

As President of the ASMP, I am proud of the progress we have made so far and even more confident about the future. Together with our members, partners and institutional stakeholders, we will continue to develop a Swiss precious metals industry that not only produces excellence and integrity, but also sets an example for others to follow. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/details>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our mission<\/h2>\t\t\t\t<\/div>\n\t\t\t\t
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To help develop the Swiss precious metals industry<\/strong> and promote the important role it plays in our economy.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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To represent the interests of its members<\/strong> vis-\u00e0-vis the public, politicians and national and international regulatory authorities.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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To promote and defend the initiatives<\/strong> of this chain of excellence with regard to ethical, economic, environmental, social, technological and human aspects.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t

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To act as a point of contact<\/strong> for the media, academia and other professional organisations so as to encourage constructive and transparent dialogue with all stakeholders.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t

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